Tips
Features vs. Benefits: The Difference and Why it Matters in Marketing
Do you think about features and benefits as you would mugs and coffee cups? Essentially the same thing? They’re not, and if you treat them
June 7, 2021
Do you think about features and benefits as you would mugs and coffee cups? Essentially the same thing? They’re not, and if you treat them
Marketing strategy is tough. What you say matters – not to mention where and when you say it. Let’s make your message clear, concise and compelling. That’s the kind of marketing that converts.