Get a website that perfectly reflects who you are as a class with the

One Design Website Workbook

Does your One Design class website look and sound like every other class site?

Does it fail to tell your story to potential members who want to see what the boat and your class are about? Did your last website redo give a modern look to the same old bland content?

Imagine having a site that shows the personality of your class.

What if someone new came to your class website and knew instantly that this is the kind of sailing they’ve been looking for? What if your website reminded your members exactly why they love this class? Imagine having a website that sets your One Design class apart from all the others.

That’s where the One Design Website Workbook™ comes in.

Complete this step-by-step website workbook designed specifically for One Design associations, and you’ll have a guiding website document to hand to your web design provider of choice. With this insight, they’ll be able to create a website that matches the personality of your class and meets the specific goals you set for your site. Your web visitors will instantly know how your sailing organization is unique.

Get step-by-step instructions to create the perfect website for your class.

Here’s an overview of the sections you’ll complete with the workbook:

  1. Prepare for your Website Project
  2. Discuss your Website Motivations and Goals
  3. Describe your Boat, Class and Sailors
  4. Gather Important Elements
  5. Write Your Website Copy (don’t worry…this step is easier than it sounds)
  6. Package Everything for Your Website Designer

Take the first step to launching your new website.

Are you ready to have a site that shows the personality of your class? The One Design Website Workbook™ will get you there. For $3,000, you’ll get a PDF copy of the workbook that you can fill out on your computer (works with any standard PDF software) or print if you’re the pen-and-paper type.

You’re covered by my satisfaction guarantee.

This isn’t your typical website workbook.

It’s built specifically for One Design associations.

Unlike other website workbooks, this one is designed specifically for One Design classes. All the questions and exercises are unique to sailing classes and associations. You won’t find any generic prompts or references to “your company” – everything is 100% focused on the specific needs of One Design classes.

It guides you through every step.

You’re not a web content expert, and this workbook doesn’t expect you to be. If you can follow instructions, you can complete this workbook. It even covers what file types your web designer needs and how best to deliver your work to them.

It does the work many web designers don’t do.

Web designers are happy to make you a new, modern-looking site, but they often count on you to deliver all the content (content = the headlines, words, pictures and videos that go on a page). Unless your website contract includes a branding workshop and all the content creation, your new site will have a modern look and the same old content.

Your completed One Design Website Workbook™ will give your web designer everything they need. That means you’ll get a compelling, great-looking site that accomplishes your goals.

You’ll receive a zipped folder with all the files you need within 3 business days (it usually takes 1 day, but just in case I’m at a regatta…).

Don’t put off your new class site any longer.

The sooner you start your workbook, the sooner you’ll have a website that meets your goals and matches the personality of your One Design association.

Still have questions? No problem! Shoot me an email at nicole@sheddenmarketing.com.

What’s the satisfaction guarantee? In the eight weeks after receiving the workbook, establish your team and complete the first three sections (1. Prepare for your Website Project, 2. Discuss your Website Motivations and Goals, 3. Describe your Boat, Class and Sailors). If you don’t think the Website Workbook is worth what you invested, send your workbook and a note to nicole@sheddenmarketing.com by the end of that second month, and I’ll give you a full refund. I know that once you have the files, I’m vulnerable to piracy and theft. You could continue using the workbook or even share it, but that’s a risk I’m willing to take. I trust that people will do the right thing.