You know your company.
I know how to create marketing plans and content to feature what you’ve built.
I don’t have any preset ideas about creating a marketing plan for your company. The business you created deserves a marketing plan and content strategy that fits where you’ve come from and where you’re going.
I’m invested in your goals and your company’s personality because that’s what it takes to make your marketing fit. I’ll come in listening rather than talking.
So what’s your goal?
Lay the foundation
Sometimes a company needs a marketing reset. Maybe you’ve outgrown your early marketing efforts. Maybe you’ve redefined your target market (or need to define it in the first place). Regardless of the catalyst, you’re ready to make the investment because you know a good marketing plan matters. We can talk about:
- Creating a marketing plan that will guide our actions
- Establishing a strategy for your online presence
- Developing content that meets your customers’ needs
- Writing a clear, concise and compelling key message
- Optimizing your website to hit your conversion goals
- Identifying your ideal audience and how they think
- Using marketing automation to streamline your efforts
(Always while focusing on what will meet your growth goals.)
Get better campaign results
You’ve been creating marketing campaigns for a while, and they’re a great way to share your content. But what if there’s an opportunity to make them more engaging for your audience? Let’s take the time to make a solid strategy for your next campaign. We’ll look at the target audience, the campaign goal and how we can use content to connect and drive engagement. And we can discuss how this plays into your:
- Blogging
- Newsletter
- Lead nurturing
- Lead generation
- Social media
- Inbound marketing
(Because a strong campaign is good for your audience and you.)
